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Selected work · Hamilton, Brisbane · Land campaign

Hamilton land campaign.

A cinematic land campaign for 11 Dickson Terrace in Hamilton, Brisbane, bringing Ray White and The Sunset Run into a lifestyle story shaped around the prospective buyer.

Hamilton land campaign — Ray White × The Sunset Run. Open the film in a new tab.

  • Aerial view from Hamilton along the Brisbane River towards the city skyline, a still from UNREAL Creative’s 11 Dickson Terrace campaign film
  • Two women beside a red Ferrari, with the Brisbane River and the city skyline behind them, a still from UNREAL Creative’s 11 Dickson Terrace campaign film
  • The Brisbane River and city skyline beyond the rooftops, with the curve of a red Ferrari in the foreground, a still from UNREAL Creative’s 11 Dickson Terrace campaign film
Project
11 Dickson Terrace
Location
Hamilton · Brisbane
Campaign
Ray White × The Sunset Run
Film type
Vertical campaign film

Creative approach

Start with the prospective buyer.

Before filming, we considered who might buy the land, why it would appeal to them and the lifestyle they imagined. Those questions shaped the campaign’s creative direction.

Working with the founder of The Sunset Run, a Queensland supercar community, we planned a cinematic sequence around storyboards, music and narrative rhythm. The film connects the land campaign with a lifestyle story and a recognisable community.

Coffee, marina and city-view scenes form the campaign’s settings. They illustrate the lifestyle narrative; they do not describe facilities included with the land.

View on RedNote ↗

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Production services: Brisbane · Sydney · Melbourne